The label
“Forget me not” is a series of Art mode digital prints on accessories. As an extension of Coco’s work as an illustrator, all designs are based on her personal compositions and all elements have been hand-drawn.
The designer
After five years studying fine arts in Paris, Coco forged a successful career as a communication consultant for leading French fashion designers and couture houses. She now also creates imagery for major retail brands and publications spanning both the independent and mainstream press, including Vogue, ELLE, Nylon and Muse. Her approach mixes several techniques, combining old-school processes such as painting and hand-drawing with digital techniques. For the finished product, she balances a mix of visual restraint and minimalism with a more leftfield and pop-friendly approach.
Coco’s work has been featured in books such as Victionary Fashion Wonderland and The New Age of Feminine Drawing. It has been showcased in exhibitions at the Barcelona Fashion Week and at the UK’s Notice Gallery.
Sources for inspiration
Forget Me Not is a concept that revolves around Coco’s own peculiar visual universe and most notably the encounter between several of her particular fields of interest. These include the collage works of the modernist avant-garde, Surrealism, montage as a way of enchanting reality, geometric patterns – especially in esoteric imagery, animals seen as totems, the talismanic power of the object and literary references ranging from childrens’ tales to fin-de-siècle novels.
The product
All Forget Me Not products are produced in Europe in small quantities using a very fine digital print mode which is best suited to render the minute details of hand-drawn compositions.
Please note that for scarves, Forget Me Not now solely offers extra large square shapes.
Forget Me Not illustrations have also been featured for special collaborations on a range of other products including exclusive packaging for brands operating in the beauty industry, as part of a window display throughout a network of boutiques or as patterns on designer prints.
